27/12/2023

Leo Burnett and Foster + Svensson awarded by UEPS for Samsung online marketing campaign

UEPS (Association for market communications of Serbia) awarded Leo Burnett and Foster + Svensson by winning 3rd place for online campaign “See beyond colours” by Samsung.

Online campaign included promotion of Samsung Galaxy S23 Ultra flagship smartphone by using digital marketing channels such as dedicated microsite, social media, display ads, innovative digital channels, local publishers, DOOH, Spotify, and influencers which displayed USP’s and benefits of the product.
Samsung is a South Korean multinational manufacturing conglomerate founded in 1938 and represents one of the most important and relevant premium handset manufacturers. UEPS is the oldest market communication in Serbia founded in 1960 and preserves status of most prestigious industry marketing and advertising authority.
We remain proud for working together with Leo Burnett and Samsung for over a decade, and now being jointly awarded for our latest work by UEPS.

ABOUT FOSTER + SVENSSON

Foster + Svensson is an award-winning European branding, communications, and advertising agency with heritage back in 1860 and incorporated in 2013 in Serbia, who put forward well-considered contemporary design, digital and innovation. Operating worldwide as part of Fosterova grupa, Foster + Svensson is positioned as professional services company, providing broad range of services and solutions in area of marketing. Having bold experience and specialized skills in more than 20 industries, agency provides services to all company sizes. People at Foster + Svensson design brands, use digital technology, data, and strategy to create contemporary visual identities, services, and experiences to help corporate clients improve their performance and manage sustainable business value for stakeholders. Foster + Svensson design and drive innovation to improve the way world works and lives. Agency approach is to be precise, punctual, and reliable to its clients, where it ran more than 2000 projects while working for major companies to be found in Fortune Global 500 and top-tier companies, such as HVB Bank, UniCredit Bank, Telenor Group, Ericsson, Apple, Vodafone Group, A1 Telekom Austria Group, RTS, Samsung, Cheil, Huawei, Hisense, Ahold Delhaize, Procter & Gamble, Richter Gedeon, AstraZeneca, Banca Intesa, Raiffeisen Bank, Mastercard, Inditex, Zara, Renault Group. Work culture and ethics includes business excellence and delivery of outperforming results.

 

Foster + Svensson is one of the founders of MAI Marina Abramović Institute.